HÉBÉ! Festival
The feminist festival of the Landes in Mont-de-Marsan
About HÉBÉ!
HÉBÉ!: The Feminist Festival Giving Voice in the Landes
Born in 2021 from the reflection of two engaged women — journalist Margaux Labarthe and activist Salima Sensou — the HÉBÉ! festival is the result of an observation: feminism often remains confined to big cities, and people living in rural areas are excluded from it. HÉBÉ!'s ambition is to create a space for meeting, reflection, and celebration among the inhabitants of the Southwest, grassroots activists, and contemporary feminist figures.
The Team Sama Association
HÉBÉ! is supported by the association Team Sama, founded in 2019, which has brought together nearly 200 volunteers around the issues of women's place in society. The association's name, Sama, means "to listen" in Arabic, embodying this desire for listening and dialogue. Team Sama organizes the festival and carries out feminist actions throughout the year in the Landes.
An Eclectic and Engaged Program
Each edition of HÉBÉ! offers a dense program centered around an annual theme. The 2025 edition, for example, explored the theme of anger: the legitimacy to feel it, express it, and show it depending on who you are (woman, racialized person, gender minority, disabled person). The program includes:
- Concerts: Musical programming highlighting female and minority artists, in various genres (pop, rock, rap, electro, chanson)
- Creative and Political Workshops: Feminist writing, screen printing, self-defense, discussion circles, empowerment workshops
- Conversations and Roundtables: Debates on current feminist issues, interventions by activists, researchers, and journalists
- Literary Encounters: Book presentations, readings, and exchanges with feminist authors
- Creators' Market: Stalls of artisans, creators, and small engaged brands
- Clothing Swap: Clothing exchange space, in an eco-responsible approach
- Tattoos: Tattoo sessions by invited female tattoo artists
- Activities for Children: Fun and educational workshops on equality and respect
- Food Truck and Bar: On-site catering throughout the festival
Château de Nahuques: A Historic Venue
The festival takes place at the Château de Nahuques, in the Peyrouat district of Mont-de-Marsan. This tree-lined park offers a green and peaceful setting to welcome festival-goers. The choice of this location, in a working-class neighborhood, is a strong political statement: anchoring feminism in the heart of the city, as close as possible to the residents.
An Entirely Free Festival
True to its values of accessibility, HÉBÉ! is entirely free. However, the festival invites those who can to contribute with a donation of their choice to support the association and ensure the event's sustainability. This free access is made possible by the work of volunteers, the support of institutional partners, and donations from participants.
HÉBÉ! — edition 2026
The 6th edition of the feminist festival HÉBÉ! will be held from August 28 to 30, 2026, at the Auberge Landaise, in Mont-de-Marsan (Landes). Three days of feminist festival in a rural setting with concerts, conversations, workshops, shows, a market for creators, and an associative village. The main theme of this edition: public services and dignity, approached as feminist issues and perspectives. Participation at a free and conscious price.
6th Edition — August 2026
The HÉBÉ! festival returns to the Auberge Landaise in Mont-de-Marsan for its 6th edition, from August 28 to 30, 2026. The Team Sama association and its volunteers offer a new weekend of feminist festival in a rural setting, combining concerts, conversations, workshops, shows, creators, associations, tattoos, catering, and a bar.
The theme of this edition highlights public services and dignity as feminist issues, with the central theme being the tension between capitalism and public services and a reflection on strikes as a tool for feminist struggles.
All conversations are made accessible to deaf and hard-of-hearing people through French Sign Language (LSF) interpretation.
Programme HÉBÉ! 2026
Three days of feminist festival from August 28 to 30, 2026, featuring:
- Concerts and shows (queer cabaret, musical stages)
- Conversations and round tables (accessible in LSF)
- Creative and political workshops
- Market for creators, associative village
- Tattoo stand, catering, and bar
The complete named program (artists, speakers, schedules) will be unveiled on social media and the HelloAsso ticketing platform of the Team Sama association.
Prices HÉBÉ! 2026
Practical information — HÉBÉ!
Practical Information
Festival Location
The festival takes place at Parc Jean Rameau - Auberge Landaise 328 rue de l'auberge Landaise 40000 Mont-de-Marsan. The park, with its trees, greenery, and shade, is the main venue for the festival, hosting concert stages, workshop areas, a creators' market, and relaxation zones.
Dates and Times
The festival is held in August, over a three-day weekend (Friday, Saturday, Sunday). Activities begin in the late morning and continue into the evening with concerts. The detailed schedule is announced on the festival's social media channels.
Prices
The festival is entirely free. A free-price contribution is welcome to support the Team Sama association and ensure the event's longevity. Donation boxes are available on site.
Access
- By car: Mont-de-Marsan is accessible via the A65 (Mont-de-Marsan exit) or the N134. Free parking available nearby.
- By train: Mont-de-Marsan train station, then approximately 15 - 20 minutes on foot or by bus.
- By bus: Tma network (Transports de l'agglomération du Marsan
- By bike: Bike parking available at the entrance to Parc Jean Rameau or Auberge Landaise
Food and Drink
A food truck and a refreshment stand are set up on site throughout the festival, offering a variety of food options, including vegetarian and vegan choices, at affordable prices.
Accessibility and Inclusivity
The festival is open to everyone. Efforts are made to make the site accessible to people with reduced mobility. Quiet spaces and rest areas are provided for those who need them. The festival is designed as a welcoming, inclusive, and safe space.
Audience
HÉBÉ! is aimed at all individuals interested in feminist issues, regardless of their gender identity. Activities are specifically planned for children, with a dedicated space. The festival is an intergenerational meeting place.
Contact
Team Sama Association — Information on the festival's social media channels (Instagram, Facebook) and the website xlandes-info.fr.
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Where does it take place — HÉBÉ!
Auberge Landaise
328 rue de l’auberge landaise 40000 Mont de Marsan, 40000 Mont-de-Marsan