La Tournée des Terroirs de la Vallée de Kaysersberg

A unique wine tourism concept on the Alsace Wine Route

Born in 2023 for the 70th anniversary of the Alsace Wine Route, the Tournée des Terroirs — "Alsace Rocks!" — is a traveling event that sets up its ephemeral bar in the heart of an exceptional wine terroir every Sunday in summer. In the Kaysersberg Valley, the stops follow one another from village to village — Katzenthal, Kientzheim, Sigolsheim, Kaysersberg — to introduce the public to the Grands Crus and terroir wines of this prestigious vineyard, ranked among the most beautiful landscapes in Alsace.

Workshops in the heart of the vineyard

Each stop offers a rich program of educational and sensory workshops led by the winegrowers themselves. Masterclasses with guided tastings by renowned sommeliers, bike rides through the vineyard terraces, Qi Gong sessions in the plots, guided tours combining art, history, and terroirs: the activities invite an immersive discovery of the Alsatian vineyard. The workshops, by reservation, are led by passionate professionals who generously share their know-how.

An ephemeral bar run by winegrowers

The beating heart of each stop is the ephemeral bar, where a selection of Alsace AOP Grands Crus and terroir wines are served directly by the participating winegrowers. Among the estates present in the Kaysersberg Valley are prestigious names such as Domaine Weinbach, Paul Blanck, Albert Mann, Bestheim, and many others. It's a rare opportunity to taste exceptional vintages in their natural setting, facing the vines that produced them.

Festive atmosphere and local catering

The atmosphere is resolutely convivial and relaxed. DJ sets accompany the day in a chill & lounge area set up with deckchairs and benches. For catering, food trucks and local restaurateurs — including renowned establishments like Le Chambard by Olivier Nasti — offer quality light meals based on local products. A wooden games area welcomes children while parents enjoy the tastings.

An eco-responsible event

La Tournée des Terroirs is designed as a 100% sustainable event: electricity powered by solar panels, recycled materials, exclusively local service providers, and short supply chains. This eco-responsible approach reflects the commitment of Alsatian winegrowers to environmentally friendly viticulture and sustainable tourism on the Wine Route.

The Kaysersberg Valley, an exceptional wine region

The Kaysersberg Valley, whose imperial city was elected France's Favorite Village in 2017, is home to some of the greatest terroirs in Alsace. The Grand Cru Schlossberg, the first Grand Cru recognized in Alsace in 1975, and the Grand Cru Wineck-Schlossberg in Katzenthal produce world-renowned Rieslings. La Tournée des Terroirs offers a unique opportunity to discover them in situ, in a setting combining medieval heritage, magnificent vineyard landscapes, and the Alsatian art of living.