The most authentic Christmas market in Alsace since 1991
Noël au Pays de Hanau transforms Bouxwiller into an enchanted Christmas village throughout Advent. Created in 1991 by students from Lycée Schattenmann, this unmissable event brings together nearly 200 local artisans and producers in the historic center. With over 50,000 visitors annually, the processions of Hans Trapp and Christkindel, the bredele workshops, the labeled truffle market, and the magical shows make it one of the most authentic Christmas markets in Alsace.
Since 1991, Bouxwiller—a charming town of character nestled at the foot of the Northern Vosges—transforms each year into an extraordinary Christmas village. Noël au Pays de Hanau was born from an original educational initiative: students from Lycée Schattenmann, in BTA « Services in rural areas », conducted research on the specificities of Alsatian Christmas, rediscovering the traditional figures of Hans Trapp and Christkindel. The Marie Hart Cultural Center and the municipality quickly took over to develop this event which, 35 years later, attracts over 50,000 visitors each year.
Over the years, the number of exhibitors has steadily grown to reach nearly 200 stalls today, all selected for the quality and authenticity of their products. The Christkindelsmärik unfolds in the picturesque streets of Bouxwiller's historic center, at the Centre Culturel, in the Orangerie hall, and on the Château square. You'll find exquisite artisanal creations: Christmas decorations, jewelry, candles, ceramics, textiles, wooden toys, not to mention Alsatian delicacies—bredele, gingerbread, jams, foie gras, and Alsatian wines.
Remarkably in Alsace, Bouxwiller has hosted a labeled truffle market for several years, highlighting the truffles from the Pays de Hanau. This unique feature distinguishes Bouxwiller's Christmas market from all other Alsatian markets.
One of the most moving moments of Noël au Pays de Hanau is the procession of Hans Trapp and Christkindel. These two emblematic figures of Alsatian Christmas—the terrifying Hans Trapp, a straw-covered bogeyman who punishes disobedient children, and the luminous Christkindel, an angelic figure who distributes treats—parade through the village streets to the delight of children. This ritual, almost disappeared in the 20th century, has been revived and preserved thanks to Noël au Pays de Hanau.
The entertainment program is particularly rich: bredele workshops to learn how to make small Alsatian Christmas cakes, floral and craft workshops, magical shows presented several times a day, Christmas concerts at the Protestant church with local brass bands and musical ensembles. A fire show—the « Night Walk »—illuminates the streets on certain evenings, adding a magical and spectacular dimension to the festivities.
The 35th edition of Noël au Pays de Hanau will be held in Bouxwiller with the Christkindelsmärik, its 200 stalls, the truffle market, the processions of Hans Trapp and Christkindel, and a complete festive program.
Bouxwiller will celebrate the 35th edition of Noël au Pays de Hanau with its Christkindelsmärik featuring 200 stalls, the labeled truffle market, traditional processions, and a renewed entertainment program. Program details will be announced in the fall of 2026.
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Centre historique de Bouxwiller
Centre historique, 67330 Bouxwiller