Christmas and street arts festival in Moirans-en-Montagne, capital of toys
Noël au Pays du Jouet transforms the town of Moirans-en-Montagne, the French capital of toys, into a giant festive playground for three days every December. For over thirty years, this family event has offered itinerant street performances, creative workshops led by toy makers, Christmas tales and stories, quirky brass bands, puppets, and a large Christmas market under the Grenette, bringing together about fifty exhibitors. The association Noël au Pays du Jouet perpetuates the toy-making tradition of this small town in the Haut-Jura.
Every year in December, Moirans-en-Montagne, a small town in the Haut-Jura world-renowned as the French capital of toys, transforms into a life-size Christmas village thanks to the Noël au Pays du Jouet festival. For over thirty years, this unique event has celebrated the magic of Christmas by blending street arts, creative workshops, shows, and toy-making traditions.
The festival unfolds over three days, from Friday to Sunday, with a rich and varied program designed for the whole family:
The Christmas market, set up under the Grenette (Moirans-en-Montagne's historic hall), brings together about fifty exhibitors offering Christmas decorations, handmade toys, sculptures, paintings, jewelry, crafts, delicacies, and mulled wine. This market highlights local and regional know-how, in the spirit of the town's toy-making tradition.
The history of Moirans-en-Montagne is intimately linked to that of toys. Since the 18th century, artisans in this small Haut-Jura town have been making wooden toys, perpetuating a craft passed down through generations. The town is home to the Toy Museum, one of the largest in Europe, and hosts the Idéklic festival every summer. Noël au Pays du Jouet naturally fits into this tradition by offering an event where toys reign supreme.
The association Noël au Pays du Jouet coordinates the event with the support of the municipality and numerous local partners. Dozens of volunteers mobilize each year to transform Moirans-en-Montagne into a place of celebration and sharing, perpetuating a tradition of over three decades.
Noël au Pays du Jouet will return in December 2026 in Moirans-en-Montagne for a new festive weekend. Street performances, creative workshops, Christmas market, and entertainment on the program.
Noël au Pays du Jouet will return in December 2026 in Moirans-en-Montagne. The detailed program will be announced in the fall of 2026. As every year, the festival will offer street performances, creative workshops, Christmas tales, and a large Christmas market under the Grenette.
The festival takes place in the streets and halls of Moirans-en-Montagne (39260), in the Haut-Jura. The Christmas market is located under the Grenette (historic hall).
The festival takes place every year on the third weekend of December, from Friday to Sunday.
Hours vary depending on the day and activities. The detailed program is announced each year on the town's website and the association's social media.
Access to the festival and the Christmas market is free. Some workshops may have a fee.
Association Noël au Pays du Jouet
Mairie de Moirans-en-Montagne, 39260 Moirans-en-Montagne
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