Celebration of the rarest and most expensive new potato in the world
The Bonnotte Festival celebrates every year in early May the harvest of the Bonnotte de Noirmoutier, a unique early potato in the world produced in limited quantities on the island of Noirmoutier. Planted by hand, harvested by hand, and fertilized with seaweed (marine algae), the Bonnotte has built the island's gastronomic reputation since its revival in the 1990s. Organized by the Coopérative Agricole de Noirmoutier (La Noirmoutier) with the support of the Jeunes Agriculteurs, this popular and friendly festival gathers nearly 2,000 people around the harvest in the fields, a rally to discover the island, and a big tasting evening of pan-fried Bonnottes and grilled sardines in the Cooperative's courtyard.
In the world of gourmets and gastronomes, the Bonnotte de Noirmoutier holds a special place. This ancient variety of early potato, whose production is limited to a few hectares on the island of Noirmoutier, is considered one of the rarest and most precious potatoes in the world. Its history is one of resurrection: the variety, which had almost disappeared at the end of the 20th century, was saved and relaunched in the 1990s by the island's producers, grouped within the Coopérative Agricole de Noirmoutier, who rediscovered the original seeds and revived traditional cultivation techniques.
What makes the Bonnotte absolutely unique is the irreducible marriage between this variety and its terroir. The island of Noirmoutier offers an exceptional microclimate, with mild winters, early springs, and generous Atlantic light, which allow for a harvest as early as the beginning of May — several weeks before other French early potatoes. But it is above all the seaweed — marine algae harvested on the island's beaches — used as a natural fertilizer for centuries, that gives the Bonnotte its unique character: a fine and melting flesh, a delicate, almost transparent skin, and above all this slightly nutty, iodized taste that is unlike any other.
The Bonnotte does not tolerate long-distance transport or storage: it must be consumed within days of its harvest, which makes it a product intimately linked to the island and the present time. This fragility, combined with its rarity — total annual production does not exceed a few tens of tons — makes it an exceptional product, prized by connoisseurs and chefs.
The international reputation of the Bonnotte was born from a media sensation: on April 20, 1996, during a charity sale at the Drouot hotel in Paris, a lot of 5 kg of Bonnottes was sold for 15,000 francs (approximately €2,300) to a private individual. This record price went around the world and established the Bonnotte as «the most expensive potato in the world» in gastronomic media. This exceptional Drouot sale is not intended to be renewed every year, but it remains a strong symbolic landmark: it marked the starting point for the commercial rebirth of the variety and the notoriety of the Coopérative de Noirmoutier.
Beyond the myth, the Bonnotte Festival is above all a great popular celebration that brings together islanders and visitors in a spirit of conviviality and sharing. Organized every year in early May by the Coopérative Agricole de Noirmoutier with the support of the Jeunes Agriculteurs, the day unfolds in three parts. In the morning, in the fields of the Jeunes Agriculteurs, participants take part in the manual harvest of Bonnottes, a family and intergenerational activity where young and old alike plunge their hands into the sandy soil to extract the precious tubers. In the afternoon, a twelve-kilometer bike rally takes participants on a discovery of the island: solving riddles, meeting locals, observing beaches, salt marshes, and typical villages. In the evening, in the Cooperative's courtyard, nearly 2,000 people gather around pan-fried Bonnottes and grilled sardines from Saint-Gilles-Croix-de-Vie, accompanied by sea shanties, Vrignaud potato vodka cocktails, and live music.
The Bonnotte has become much more than an agricultural product: it is an identity symbol for the inhabitants of Noirmoutier, an emblem of their island, its history, and its unique character. The Bonnotte Festival is the moment when this pride is expressed collectively, where the island celebrates what makes it unique. It is also a beautiful example of how an agricultural cooperative can enhance its heritage to make it a driver of economic and cultural development, by preserving ancient know-how and putting it at the service of a contemporary collective project.
Bonnotte Festival 2026 in Noirmoutier-en-l'Île on Saturday, May 9th: manual harvest in the fields with the Jeunes Agriculteurs, a bike rally to discover the island, and an evening tasting of pan-fried Bonnottes and grilled sardines in the courtyard of the Coopérative Agricole, to the sound of sea shanties and the Génération Music band. Nearly 2,000 people expected.
On Saturday, May 9th, 2026, the island of Noirmoutier celebrated the Bonnotte, its emblematic early potato, during a new edition of the festival organized by the Coopérative Agricole de Noirmoutier (La Noirmoutier) with the Jeunes Agriculteurs. The day unfolded in three parts: manual harvest in the fields in the morning, an afternoon bike rally to discover the island, and a big festive evening in the courtyard of the Cooperative with a tasting of pan-fried Bonnottes, grilled sardines from Saint-Gilles-Croix-de-Vie, cocktails made with Vrignaud potato vodka, sea shanties, and a concert by the Génération Music band. Nearly 2,000 people participated in this gourmet and friendly event, which is one of the most unique in Vendée.
The Bonnotte Festival takes place every year on a Saturday in early May (often the first or second Saturday), coinciding with the start of the Bonnotte harvest on the island.
The morning harvest takes place in the fields of the Jeunes Agriculteurs on the island. The afternoon rally winds through Noirmoutier. The tasting evening takes place in the courtyard of the Coopérative Agricole de Noirmoutier, Route de Champierreux, Le Petit Chessé, 85330 Noirmoutier-en-l'Île.
Access to the harvest and the festival is free. Rally registrations are made on the day at the Coopérative Agricole. The tasting evening has free access, but consumables (pan-fried Bonnottes, grilled sardines, cocktails, drinks) must be paid for on site.
Official website: lanoirmoutier.com
Noirmoutier Tourist Office: 02 51 39 80 71
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Cour de la Coopérative Agricole de Noirmoutier
Route de Champierreux, Le Petit Chessé, 85330 Noirmoutier-en-l'Île