The big musical event of Vendée
Nestled in a green setting in the heart of the Vendée countryside, the Festival de Poupet hosts the biggest names in French and international music every summer. Since 1987, this natural open-air theater with 6,000 seats in Saint-Malô-du-Bois has offered an eclectic program mixing rock, French chanson, variety, and world music in a friendly and family atmosphere.
Created in 1987 by the association Poupet en Fête, the Festival de Poupet has established itself as one of the largest open-air festivals in Western France. Every summer, for three to four weeks between late June and mid-July, the natural site of Poupet in Saint-Malô-du-Bois transforms into an open-air performance venue with a capacity of 6,000 seats.
The Poupet green theater is a natural amphitheater carved into the hillside, offering remarkable acoustics and a unique closeness between artists and the public. Surrounded by ancient oak trees, the site overlooks the Vendée countryside and offers an intimate setting despite its large capacity. The grassy stands allow spectators to settle comfortably facing the stage.
Over the years, the festival has hosted the greatest artists: Johnny Hallyday, Charles Aznavour, Sting, Bob Dylan, Lenny Kravitz, Stromae, Vianney, Orelsan, and Angèle. The program mixes international headliners, French chanson, and emerging artists, with about ten evenings spread throughout the month.
Supported by over 800 volunteers, the Festival de Poupet is a major player in the cultural life of Vendée. It generates significant economic benefits for the region and contributes to the influence of the Vendée countryside far beyond departmental borders.
The Festival de Poupet returns for its 2026 edition with a new program in the green theater of Saint-Malô-du-Bois. Dates and artists to be announced soon.
The Festival de Poupet is preparing its new summer season in the enchanting setting of the Vendée countryside. The program will be unveiled in the spring of 2026.
By car: Saint-Malô-du-Bois is located 20 minutes from Les Herbiers and 40 minutes from La Roche-sur-Yon. Follow the signs for “Festival de Poupet”. Free parking.
By shuttle: Shuttles are available from Les Herbiers and Cholet on concert evenings.
Tickets on sale at festival-poupet.com and usual points of sale. Prices vary depending on the evening (25 to 55 €).
Food and drink available on site. Doors open 1.5 hours before the concert starts.
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Théâtre de Verdure de Poupet
Site de Poupet, 85590 Saint-Malô-du-Bois