La Folle Blanche — Armagnac Festival
Armagnac festival in Eauze, historic capital
About La Folle Blanche
La Folle Blanche: Armagnac in celebration in Eauze
La Folle Blanche — Armagnac Festival is a festival dedicated to Armagnac held in Eauze, the historic capital of this brandy in the heart of Gascony (Gers). Organized by the interprofessional organization Armagnac et d'Artagnan (BNIA), the festival pays tribute to the emblematic Folle Blanche grape variety, a traditional Armagnac variety, while drawing inspiration from the effervescence of the Roaring Twenties.
A day of tastings on Place d'Armagnac
Throughout the day, Place d'Armagnac in the historic heart of Eauze hosts about twenty emblematic houses and estates offering Armagnac tastings, Floc de Gascogne, and discovery of the Gers terroirs. A glass deposit system allows visitors to move freely between the stands.
Workshops, masterclasses, and guided tours
On the program throughout the day:
- Blending workshops: create your own personalized Armagnac by tasting different samples
- Guided tours “2000 years of viticulture in Eauze” starting from the archaeological museum
- Masterclasses deepening knowledge about this unique brandy
- Mixology workshop: creation of a signature cocktail (revisited Negroni, etc.)
- Producers' market with Armagnacs, Flocs de Gascogne, and local Gers products
Roaring Twenties atmosphere
The festival draws its inspiration from the Roaring Twenties and the swing of the 1920s-1930s:
- Charleston and jazz dance workshops free of charge in the late afternoon
- Period costumes and vintage outfits encouraged
- Evening concert (2025 edition: La Famille Lablanche, Gers bluegrass-funk-rock trio)
- Festive and elegant atmosphere until 10 PM
A showcase of the Gers terroir
La Folle Blanche is a unique opportunity to discover the expertise of Armagnac producers and the diversity of the Gers terroir. Beyond tastings, the festival promotes Gascon culture, viticultural heritage, and the French art of living in a friendly and refined atmosphere.
La Folle Blanche — edition 2026
La Folle Blanche — 2nd Edition, Saturday, September 26, 2026
For its second edition, La Folle Blanche returns to the Place d'Armagnac in Eauze on Saturday, September 26, 2026, from 10 am to 10 pm, following the success of the first edition in September 2025.
About twenty Armagnac houses
For this second edition, the festival brings together about twenty emblematic houses and estates from the region, offering Armagnac and Floc de Gascogne tastings and presenting their vintages on the Place d'Armagnac. A €2 glass deposit allows free movement between the stands throughout the day.
Typical daily program
- From 10 am: opening of the Armagnac producers' market
- 11 am and 3:15 pm: blending workshops — creation of your own personalized Armagnac
- 11 am and 3:30 pm: guided tours "2000 years of viticulture in Eauze" starting from the archaeological museum
- 5 pm: Charleston and jazz dance workshops
- 6 pm: mixology workshop — creation of a signature cocktail
- 8:30 pm: evening concert (program to be confirmed)
Roaring Twenties spirit
As with the first edition, the atmosphere is inspired by the Roaring Twenties and the swing of the 1920s-1930s. Period costumes and vintage outfits are warmly encouraged, in a festive and elegant spirit.
Prices and access
Free entry. Only the tasting glass deposit (€2) is required. Detailed program and information to come on the official website armagnac-dartagnan.com.
Highlights La Folle Blanche 2026
- 2nd edition
- September 2026
Prices La Folle Blanche 2026
Practical information — La Folle Blanche
Access
Eauze is located in the north of the Gers region. The festival takes place on Place d'Armagnac in the town center.
Prices
Free entry. Tastings included.
Hours
From 10 a.m. to 6:30 p.m.
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Where does it take place — La Folle Blanche
Place d'Armagnac
Place d'Armagnac, 32800 Eauze