La Roue Cool

La Roue Cool: A Free and Solidarity Music Marathon

Created in 2022 by Philippe Maindron and Maindron Production, La Roue Cool is a unique event in the French festival landscape. For nearly three weeks each spring, this 100% free festival takes over the Horizon business park in La Gaubretière, about ten kilometers from Les Herbiers, to offer the public a true musical marathon of over sixty concerts.

A Ferris Wheel as a Symbol

The festival's emblem is its 45-meter-high Ferris wheel, visible for miles around. From the top of this spectacular attraction, visitors enjoy an exceptional panoramic view of the Vendée bocage. The Rest'haut, a restaurant perched in the gondolas of the Ferris wheel, even allows you to dine at a height of 40 meters, a unique experience in France inaugurated during the 2024 edition.

An Eclectic and Generous Program

Under a huge 2,400 m² circus tent, free concerts take place every evening from Wednesday to Sunday. The program mixes rock, French chanson, reggae, hip-hop, electronic music, and variety. Among the artists who have graced the La Roue Cool stage are Cali, Soldat Louis, Fatal Bazooka, Jean-Baptiste Guégan, Téo Lavabo, Hornet La Frappe, and Les Fatals Picards. Special days are also organized for children and residents of nursing homes.

Exemplary Solidarity Commitment

The unique feature of La Roue Cool is its solidarity mission: all profits are donated to a charity. In 2024, over 60,000 euros were collected for the association Agir Contre la Maladie. The 2025 edition supported Toit à Moi, a Nantes-based association helping the homeless. This economic model relies entirely on on-site consumption (food and drink), with no entrance fee.

Spectacular Success

Since its first edition in 2022 in Châtelliers-Châteaumur, which attracted 20,000 visitors, the festival has continued to grow: 40,000 festival-goers in 2023, then 80,000 in 2024 with over 200 artists programmed. La Roue Cool has established itself as one of the unmissable spring events in Vendée.